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The Potential of Wall Advertising is Really Great

Issuing time:2020-06-20 13:20

Why are wall advertisements more and more valued by companies, and why are wall advertisements superior to other publicity media? "We believe that in the advertising industry, local teams will have a much greater advantage." The customers of wall advertising production companies are usually a combination of large foreign companies and domestic companies, and the distribution of customers is relatively even, such as Coca-Cola, McDonald's and local mobile companies, banks, etc. The final winner is the company with rich local resources.

   Some industry analysts believe that outdoor wall advertising has the monopoly of resources. Buying an influential outdoor advertising space now, once bought, will become exclusive. It is difficult for other companies to enter this position. For example, Shanghai and Beijing have few locations where the most influential locations are. Whoever can get this location can produce the greatest economic benefits. So a unique feature of this market is exclusivity. In addition, outdoor advertising has a high reach and coverage. At the same time, in terms of the effective reach rate of outdoor advertising, the cost per thousand people of outdoor wall advertising is relatively low.

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